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The teams are called to a warehouse in Essex; Lord Sugar tells the candidates that this is how he started out, buying wholesale goods and selling them on for a profit. Both teams are given 150 pounds to spend on products of their choice, with Essex as their selling ground. Products are purchased and hopes for big profits are pinned on a collection of mops, MP3 players, fake tan and false eyelashes.
First Air Date : Feb 16, 2005
Last Air date : Apr 18, 2024
Episode : 243 Episode
Season : 18 Season
Runtime: 60:14 minutes
Studio: BBC One
Country: United Kingdom
